{"id":2491,"date":"2020-09-24T14:11:19","date_gmt":"2020-09-24T19:11:19","guid":{"rendered":"https:\/\/www.taktikee.com\/?post_type=avada_portfolio&p=2491"},"modified":"2026-01-12T09:51:27","modified_gmt":"2026-01-12T14:51:27","slug":"los-peligros-del-glaucoma","status":"publish","type":"avada_portfolio","link":"https:\/\/www.taktikee.com\/?avada_portfolio=los-peligros-del-glaucoma","title":{"rendered":"Los peligros del glaucoma"},"content":{"rendered":"

Los peligros del glaucoma<\/span><\/h2>\n

El glaucoma es una de las enfermedades m\u00e1s severas en oftalmolog\u00eda, se caracteriza generalmente por el aumento patol\u00f3gico de la presi\u00f3n intraocular y tiene como condici\u00f3n final com\u00fan, el da\u00f1o del nervio \u00f3ptico, que se caracteriza por la p\u00e9rdida progresiva de la visi\u00f3n. La mayor\u00eda de los tipos de glaucoma son asintom\u00e1ticos y por ello, si no se detecta a tiempo, quienes lo padecen pueden terminar perdiendo su visi\u00f3n.<\/span>\u00a0<\/b><\/p>\n

Con el fin de generar mayor conciencia en la comunidad respecto a esta enfermedad, y en el marco del D\u00eda Mundial del Glaucoma que se celebra en marzo, en 2019, Taktikee propuso a su cliente: Cl\u00ednica Oftalmol\u00f3gica Andes Visi\u00f3n, realizar una actividad de impacto para periodistas claves y sacar a la palestra esta relevante informaci\u00f3n, con la ayuda de los medios de comunicaci\u00f3n.\u00a0<\/span><\/p>\n

Con la gesti\u00f3n realizada solo en este tema, sumamos importantes resultados de RR.PP:\u00a0<\/span><\/p>\n

\n

Impactos: 21<\/span><\/p>\n

Free press: $171.525<\/span><\/p>\n

Historias compartidas a trav\u00e9s de las RRSS de periodistas: 16<\/span><\/p>\n<\/blockquote>\n

A veces, para entender, hay que ponerse en los zapatos del otro<\/span><\/h3>\n

Al proponernos generar impacto sobre esta importante condici\u00f3n m\u00e9dica, sab\u00edamos que no ser\u00eda suficiente compartir un bolet\u00edn de prensa como un \u201cd\u00eda mundial\u201d m\u00e1s, por lo que quisimos empezar por una actividad de impacto y fidelizaci\u00f3n con periodistas clave.\u00a0<\/span><\/p>\n

Realizamos la selecci\u00f3n y convocatoria de los periodistas clave para llegar al p\u00fablico de inter\u00e9s de nuestro cliente, y los llevamos a vivir una experiencia inolvidable en \u201cLa Cueva de Rafa\u201d en uno de los valles de la ciudad de Quito. Este restaurante se caracteriza por brindar a los clientes la experiencia de comer en una cueva totalmente a oscuras.<\/span><\/p>\n

Guiados y servidos por personal no vidente, los invitados pudieron vivir la privaci\u00f3n del sentido de la vista mientras ordenaban, com\u00edan y compart\u00edan con los otros en su mesa. Sin duda alguna esa es una experiencia \u00fanica que te lleva a interesarte por conocer m\u00e1s sobre una enfermedad que ataca silenciosamente a muchos.\u00a0<\/span><\/p>\n

Ese d\u00eda les presentamos por primera vez la informaci\u00f3n que la experta de Cl\u00ednica Andes Visi\u00f3n<\/span> hab\u00eda preparado sobre el tema: causas, prevenci\u00f3n y tratamiento.\u00a0<\/span><\/p>\n

Para llegar a muchos m\u00e1s<\/span><\/h3>\n

La actividad descrita sin duda nos abri\u00f3 puertas en algunos importantes medios de comunicaci\u00f3n, sin embargo este tema tambi\u00e9n lo complementamos con una rueda de entrevistas en medios de prensa escrita, radio y televisi\u00f3n.\u00a0<\/span><\/p>\n

Todos estos esfuerzos combinados nos permitieron cumplir el objetivo de llegar a la comunidad con un mensaje de prevenci\u00f3n de Cl\u00ednica Andes Visi\u00f3n, y superar nuestras metas de relaciones p\u00fablicas en ese mes.\u00a0<\/span><\/p>\n<\/div>

<\/div><\/div><\/div><\/div><\/div>\n<\/p><\/body>","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":2519,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[274],"portfolio_skills":[276,281],"portfolio_tags":[],"class_list":["post-2491","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-casos-de-exito","portfolio_skills-convocatoria","portfolio_skills-creatividad"],"yoast_head":"\nLos peligros del glaucoma - Taktikee<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.taktikee.com\/portfolio-items\/los-peligros-del-glaucoma\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Los peligros del glaucoma - Taktikee\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.taktikee.com\/portfolio-items\/los-peligros-del-glaucoma\/\" \/>\n<meta property=\"og:site_name\" content=\"Taktikee\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-12T14:51:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.taktikee.com\/wp-content\/uploads\/2020\/09\/GLAUCOMA.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/portfolio-items\\\/los-peligros-del-glaucoma\\\/\",\"url\":\"https:\\\/\\\/www.taktikee.com\\\/portfolio-items\\\/los-peligros-del-glaucoma\\\/\",\"name\":\"Los peligros del glaucoma - Taktikee\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/portfolio-items\\\/los-peligros-del-glaucoma\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/portfolio-items\\\/los-peligros-del-glaucoma\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.taktikee.com\\\/wp-content\\\/uploads\\\/2020\\\/09\\\/GLAUCOMA.jpg\",\"datePublished\":\"2020-09-24T19:11:19+00:00\",\"dateModified\":\"2026-01-12T14:51:27+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/portfolio-items\\\/los-peligros-del-glaucoma\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.taktikee.com\\\/portfolio-items\\\/los-peligros-del-glaucoma\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/portfolio-items\\\/los-peligros-del-glaucoma\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.taktikee.com\\\/wp-content\\\/uploads\\\/2020\\\/09\\\/GLAUCOMA.jpg\",\"contentUrl\":\"https:\\\/\\\/www.taktikee.com\\\/wp-content\\\/uploads\\\/2020\\\/09\\\/GLAUCOMA.jpg\",\"width\":\"600\",\"height\":\"400\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/portfolio-items\\\/los-peligros-del-glaucoma\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.taktikee.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Portfolio\",\"item\":\"https:\\\/\\\/www.taktikee.com\\\/portfolio-items\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Los peligros del glaucoma\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/#website\",\"url\":\"https:\\\/\\\/www.taktikee.com\\\/\",\"name\":\"Taktikee\",\"description\":\"Agencia Boutique de Relaciones P\u00fablicas\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.taktikee.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Los peligros del glaucoma - Taktikee","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.taktikee.com\/portfolio-items\/los-peligros-del-glaucoma\/","og_locale":"es_ES","og_type":"article","og_title":"Los peligros del glaucoma - Taktikee","og_url":"https:\/\/www.taktikee.com\/portfolio-items\/los-peligros-del-glaucoma\/","og_site_name":"Taktikee","article_modified_time":"2026-01-12T14:51:27+00:00","og_image":[{"width":600,"height":400,"url":"https:\/\/www.taktikee.com\/wp-content\/uploads\/2020\/09\/GLAUCOMA.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.taktikee.com\/portfolio-items\/los-peligros-del-glaucoma\/","url":"https:\/\/www.taktikee.com\/portfolio-items\/los-peligros-del-glaucoma\/","name":"Los peligros del glaucoma - Taktikee","isPartOf":{"@id":"https:\/\/www.taktikee.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.taktikee.com\/portfolio-items\/los-peligros-del-glaucoma\/#primaryimage"},"image":{"@id":"https:\/\/www.taktikee.com\/portfolio-items\/los-peligros-del-glaucoma\/#primaryimage"},"thumbnailUrl":"https:\/\/www.taktikee.com\/wp-content\/uploads\/2020\/09\/GLAUCOMA.jpg","datePublished":"2020-09-24T19:11:19+00:00","dateModified":"2026-01-12T14:51:27+00:00","breadcrumb":{"@id":"https:\/\/www.taktikee.com\/portfolio-items\/los-peligros-del-glaucoma\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.taktikee.com\/portfolio-items\/los-peligros-del-glaucoma\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.taktikee.com\/portfolio-items\/los-peligros-del-glaucoma\/#primaryimage","url":"https:\/\/www.taktikee.com\/wp-content\/uploads\/2020\/09\/GLAUCOMA.jpg","contentUrl":"https:\/\/www.taktikee.com\/wp-content\/uploads\/2020\/09\/GLAUCOMA.jpg","width":"600","height":"400"},{"@type":"BreadcrumbList","@id":"https:\/\/www.taktikee.com\/portfolio-items\/los-peligros-del-glaucoma\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.taktikee.com\/"},{"@type":"ListItem","position":2,"name":"Portfolio","item":"https:\/\/www.taktikee.com\/portfolio-items\/"},{"@type":"ListItem","position":3,"name":"Los peligros del glaucoma"}]},{"@type":"WebSite","@id":"https:\/\/www.taktikee.com\/#website","url":"https:\/\/www.taktikee.com\/","name":"Taktikee","description":"Agencia Boutique de Relaciones P\u00fablicas","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.taktikee.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"}]}},"_links":{"self":[{"href":"https:\/\/www.taktikee.com\/index.php?rest_route=\/wp\/v2\/avada_portfolio\/2491","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.taktikee.com\/index.php?rest_route=\/wp\/v2\/avada_portfolio"}],"about":[{"href":"https:\/\/www.taktikee.com\/index.php?rest_route=\/wp\/v2\/types\/avada_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/www.taktikee.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.taktikee.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2491"}],"version-history":[{"count":0,"href":"https:\/\/www.taktikee.com\/index.php?rest_route=\/wp\/v2\/avada_portfolio\/2491\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.taktikee.com\/index.php?rest_route=\/wp\/v2\/media\/2519"}],"wp:attachment":[{"href":"https:\/\/www.taktikee.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2491"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/www.taktikee.com\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_category&post=2491"},{"taxonomy":"portfolio_skills","embeddable":true,"href":"https:\/\/www.taktikee.com\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_skills&post=2491"},{"taxonomy":"portfolio_tags","embeddable":true,"href":"https:\/\/www.taktikee.com\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_tags&post=2491"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}