{"id":1218,"date":"2018-05-23T18:07:32","date_gmt":"2018-05-23T18:07:32","guid":{"rendered":"http:\/\/www.taktikee.com\/?p=1218"},"modified":"2019-10-23T20:10:54","modified_gmt":"2019-10-23T20:10:54","slug":"pompis-di-algo","status":"publish","type":"post","link":"https:\/\/www.taktikee.com\/?p=1218","title":{"rendered":"#Pompis \u00a1DI ALGO!"},"content":{"rendered":"<body><p><\/p><strong>Las redes sociales y los medios de comunicaci\u00f3n, se llenaron de mensajes de rechazo una vez que se dio a conocer que el video publicado por el Bratt Murgueitio, rapero participante del ex reality show Combate, era parte de una campa\u00f1a publicitaria de la conocida marca de pa\u00f1ales Pompis.<\/strong>\n<p>Bratt, liber\u00f3 hace pocos d\u00edas a trav\u00e9s de sus redes sociales, un video en el que interpretaba una canci\u00f3n de rap, mediante la cual ped\u00eda el rechazo de la sociedad a las madres solteras; el video contiene mensajes de odio, burla y rechazo a estas mujeres, por su condici\u00f3n en la sociedad. La reacciones no se hicieron esperar, y en pocos d\u00edas este video se viraliz\u00f3, generando la esperada indignaci\u00f3n de la opini\u00f3n p\u00fablica.<\/p>\n<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-overflow:visible;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"--awb-bg-size:cover;--awb-margin-top:0px;--awb-margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\">\n<div class=\"video-shortcode\"><iframe title=\"Video de Bratt Murgueitio( Hablando mal de las Madres ) \ud83d\udc94Y Le Responden \ud83d\udc4c\" width=\"1160\" height=\"653\" src=\"https:\/\/www.youtube.com\/embed\/oAduMQr2Do8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<p>Pero la sorpresa la dio la empresa Zaimella, cuando a trav\u00e9s de su marca Pompis revel\u00f3 el d\u00eda de ayer que este video forma parte de una campa\u00f1a publicitaria #Mam\u00e1s4x4, que busca generar reconocimiento por su esfuerzo y dedicaci\u00f3n; al parece (ya que no existe ninguna posici\u00f3n oficial de la empresa), este video de expectativa, buscaba justamente generar \u00e9sta reacci\u00f3n en la opini\u00f3n p\u00fablica, para luego liberar un segundo video con el mismo Bratt, quien pide a las personas que: <em>\u201csi las defendiste tanto en redes sociales, \u00bfpor qu\u00e9 no lo haces en la vida real?, te invito a reconocerlas\u201d.<\/em><\/p>\n<div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"--awb-bg-size:cover;--awb-margin-top:0px;--awb-margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\">\n<div class=\"video-shortcode\"><iframe title=\"Campa\u00f1a publicitaria de Pompis genera cr\u00edticas en redes sociales\" width=\"1160\" height=\"653\" src=\"https:\/\/www.youtube.com\/embed\/09oUp5wjlZs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<p>Al parecer el efecto no fue el esperada, las redes siguen ardiendo con mensajes de rechazo, ahora hacia la marca, quien hasta el momento no ha reaccionado.<\/p>\n<p><img decoding=\"async\" class=\"lazyload aligncenter size-medium wp-image-1225\" src=\"http:\/\/www.taktikee.com\/web\/wp-content\/uploads\/2018\/05\/Tweets-1-139x300.jpg\" data-orig-src=\"http:\/\/www.taktikee.com\/web\/wp-content\/uploads\/2018\/05\/Tweets-1-139x300.jpg\" alt=\"\" width=\"139\" height=\"300\" loading=\"lazy\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27139%27%20height%3D%27300%27%20viewBox%3D%270%200%20139%20300%27%3E%3Crect%20width%3D%27139%27%20height%3D%27300%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.taktikee.com\/wp-content\/uploads\/2018\/05\/Tweets-1-139x300.jpg 139w, https:\/\/www.taktikee.com\/wp-content\/uploads\/2018\/05\/Tweets-1-200x433.jpg 200w, https:\/\/www.taktikee.com\/wp-content\/uploads\/2018\/05\/Tweets-1-400x866.jpg 400w, https:\/\/www.taktikee.com\/wp-content\/uploads\/2018\/05\/Tweets-1-473x1024.jpg 473w, https:\/\/www.taktikee.com\/wp-content\/uploads\/2018\/05\/Tweets-1.jpg 567w\" data-sizes=\"auto\" data-orig-sizes=\"auto, (max-width: 139px) 100vw, 139px\" \/><\/p>\n<p>No es la primera vez que una campa\u00f1a publicitaria sale mal, y es muy conocido que las redes sociales son intachables el momento que se tocan temas sociales, empresas como BIC, Intel y Bloomingdale\u00b4s, son algunos ejemplos marcas que han tenido que retirar su campa\u00f1as y pedir disculpas.<\/p>\n<p>Lo que nos llama la atenci\u00f3n es que, tras el evidente fracaso de esta campa\u00f1a publicitaria, Zaimella ha optado hasta el d\u00eda de hoy (casi 24 horas m\u00e1s tarde), por el silencio corporativo, f\u00f3rmula que claramente nunca da resultados positivos; existe una evidente crisis para la marca Pompis y nada se ha movido: su campa\u00f1a sigue al aire, las cr\u00edticas siguen siendo trending topic en Twitter y penosamente, el \u00fanico que pobremente ha dado cara a la crisis y a los medios de comunicaci\u00f3n es el mismo Bratt, que para estas alturas resulta un actor en todo este teatro.<\/p>\n<div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"--awb-bg-size:cover;--awb-margin-top:0px;--awb-margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\">\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=jDW4iuUNGCM\">https:\/\/www.youtube.com\/watch?v=jDW4iuUNGCM<\/a><\/p>\n<div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/p>\n<\/body>","protected":false},"excerpt":{"rendered":"<p>Las redes sociales y los medios de comunicaci\u00f3n, se llenaron de mensajes de rechazo una vez que se dio a conocer que el video publicado <a href=\"https:\/\/www.taktikee.com\/?p=1218\"> [&#8230;]<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[147,19],"tags":[4,49,8,52,14,95,2,3,50,87],"class_list":["post-1218","post","type-post","status-publish","format-standard","hentry","category-trend_topics","category-relaciones_publicas","tag-articulos-rrpp","tag-comunicacion","tag-comunicacion-corporativa","tag-comunicacion-efectiva","tag-crisis-empresas","tag-mejores-estrategias","tag-relaciones-publicas","tag-taktikee","tag-tecnicas-de-comunicacion","tag-ttk"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>#Pompis \u00a1DI ALGO! - Taktikee<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.taktikee.com\/pompis-di-algo\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"#Pompis \u00a1DI ALGO! - Taktikee\" \/>\n<meta property=\"og:description\" content=\"Las redes sociales y los medios de comunicaci\u00f3n, se llenaron de mensajes de rechazo una vez que se dio a conocer que el video publicado [...]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.taktikee.com\/pompis-di-algo\/\" \/>\n<meta property=\"og:site_name\" content=\"Taktikee\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-23T18:07:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-10-23T20:10:54+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.taktikee.com\/web\/wp-content\/uploads\/2018\/05\/Tweets-1-139x300.jpg\" \/>\n<meta name=\"author\" content=\"Maria Dolores Fernandez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@taktikee\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Maria Dolores Fernandez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/pompis-di-algo\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/pompis-di-algo\\\/\"},\"author\":{\"name\":\"Maria Dolores Fernandez\",\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/#\\\/schema\\\/person\\\/4921fa2907979fed8651c2d98e0b2283\"},\"headline\":\"#Pompis \u00a1DI ALGO!\",\"datePublished\":\"2018-05-23T18:07:32+00:00\",\"dateModified\":\"2019-10-23T20:10:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/pompis-di-algo\\\/\"},\"wordCount\":638,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/pompis-di-algo\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.taktikee.com\\\/web\\\/wp-content\\\/uploads\\\/2018\\\/05\\\/Tweets-1-139x300.jpg\",\"keywords\":[\"art\u00edculos rrpp\",\"comunicaci\u00f3n\",\"comunicaci\u00f3n corporativa\",\"comunicaci\u00f3n efectiva\",\"crisis empresas\",\"mejores estrategias\",\"relaciones p\u00fablicas\",\"taktikee\",\"t\u00e9cnicas de comunicaci\u00f3n\",\"TTK\"],\"articleSection\":[\"An\u00e1lisis de Casos\",\"Relaciones P\u00fablicas\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.taktikee.com\\\/pompis-di-algo\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/pompis-di-algo\\\/\",\"url\":\"https:\\\/\\\/www.taktikee.com\\\/pompis-di-algo\\\/\",\"name\":\"#Pompis \u00a1DI ALGO! - Taktikee\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/pompis-di-algo\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/pompis-di-algo\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.taktikee.com\\\/web\\\/wp-content\\\/uploads\\\/2018\\\/05\\\/Tweets-1-139x300.jpg\",\"datePublished\":\"2018-05-23T18:07:32+00:00\",\"dateModified\":\"2019-10-23T20:10:54+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/#\\\/schema\\\/person\\\/4921fa2907979fed8651c2d98e0b2283\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/pompis-di-algo\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.taktikee.com\\\/pompis-di-algo\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/pompis-di-algo\\\/#primaryimage\",\"url\":\"http:\\\/\\\/www.taktikee.com\\\/web\\\/wp-content\\\/uploads\\\/2018\\\/05\\\/Tweets-1-139x300.jpg\",\"contentUrl\":\"http:\\\/\\\/www.taktikee.com\\\/web\\\/wp-content\\\/uploads\\\/2018\\\/05\\\/Tweets-1-139x300.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/pompis-di-algo\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.taktikee.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"#Pompis \u00a1DI ALGO!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/#website\",\"url\":\"https:\\\/\\\/www.taktikee.com\\\/\",\"name\":\"Taktikee\",\"description\":\"Agencia Boutique de Relaciones P\u00fablicas\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.taktikee.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.taktikee.com\\\/#\\\/schema\\\/person\\\/4921fa2907979fed8651c2d98e0b2283\",\"name\":\"Maria Dolores Fernandez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0343753eda073fbfb69cb5e83397f32be50a8dafa1c123c26f8352e21d382d9e?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0343753eda073fbfb69cb5e83397f32be50a8dafa1c123c26f8352e21d382d9e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0343753eda073fbfb69cb5e83397f32be50a8dafa1c123c26f8352e21d382d9e?s=96&d=mm&r=g\",\"caption\":\"Maria Dolores Fernandez\"},\"description\":\"Consultora de Comunicaci\u00f3n y Relaciones P\u00fablicas con m\u00e1s de 14 a\u00f1os de experiencia en el mercado; ha asesorado a empresas nacionales y multinacionales en el \u00e1rea de comunicaci\u00f3n. Es socia y fundadora de Taktikee Consultores de Comunicaci\u00f3n, Agencia Boutique de Relaciones P\u00fablicas con 11 a\u00f1os en el Ecuador.\",\"sameAs\":[\"http:\\\/\\\/www.taktikee.com\",\"https:\\\/\\\/x.com\\\/@taktikee\"],\"url\":\"https:\\\/\\\/www.taktikee.com\\\/?author=2\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"#Pompis \u00a1DI ALGO! - Taktikee","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.taktikee.com\/pompis-di-algo\/","og_locale":"es_ES","og_type":"article","og_title":"#Pompis \u00a1DI ALGO! - Taktikee","og_description":"Las redes sociales y los medios de comunicaci\u00f3n, se llenaron de mensajes de rechazo una vez que se dio a conocer que el video publicado [...]","og_url":"https:\/\/www.taktikee.com\/pompis-di-algo\/","og_site_name":"Taktikee","article_published_time":"2018-05-23T18:07:32+00:00","article_modified_time":"2019-10-23T20:10:54+00:00","og_image":[{"url":"http:\/\/www.taktikee.com\/web\/wp-content\/uploads\/2018\/05\/Tweets-1-139x300.jpg","type":"","width":"","height":""}],"author":"Maria Dolores Fernandez","twitter_card":"summary_large_image","twitter_creator":"@taktikee","twitter_misc":{"Escrito por":"Maria Dolores Fernandez","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.taktikee.com\/pompis-di-algo\/#article","isPartOf":{"@id":"https:\/\/www.taktikee.com\/pompis-di-algo\/"},"author":{"name":"Maria Dolores Fernandez","@id":"https:\/\/www.taktikee.com\/#\/schema\/person\/4921fa2907979fed8651c2d98e0b2283"},"headline":"#Pompis \u00a1DI ALGO!","datePublished":"2018-05-23T18:07:32+00:00","dateModified":"2019-10-23T20:10:54+00:00","mainEntityOfPage":{"@id":"https:\/\/www.taktikee.com\/pompis-di-algo\/"},"wordCount":638,"commentCount":0,"image":{"@id":"https:\/\/www.taktikee.com\/pompis-di-algo\/#primaryimage"},"thumbnailUrl":"http:\/\/www.taktikee.com\/web\/wp-content\/uploads\/2018\/05\/Tweets-1-139x300.jpg","keywords":["art\u00edculos rrpp","comunicaci\u00f3n","comunicaci\u00f3n corporativa","comunicaci\u00f3n efectiva","crisis empresas","mejores estrategias","relaciones p\u00fablicas","taktikee","t\u00e9cnicas de comunicaci\u00f3n","TTK"],"articleSection":["An\u00e1lisis de Casos","Relaciones P\u00fablicas"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.taktikee.com\/pompis-di-algo\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.taktikee.com\/pompis-di-algo\/","url":"https:\/\/www.taktikee.com\/pompis-di-algo\/","name":"#Pompis \u00a1DI ALGO! - Taktikee","isPartOf":{"@id":"https:\/\/www.taktikee.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.taktikee.com\/pompis-di-algo\/#primaryimage"},"image":{"@id":"https:\/\/www.taktikee.com\/pompis-di-algo\/#primaryimage"},"thumbnailUrl":"http:\/\/www.taktikee.com\/web\/wp-content\/uploads\/2018\/05\/Tweets-1-139x300.jpg","datePublished":"2018-05-23T18:07:32+00:00","dateModified":"2019-10-23T20:10:54+00:00","author":{"@id":"https:\/\/www.taktikee.com\/#\/schema\/person\/4921fa2907979fed8651c2d98e0b2283"},"breadcrumb":{"@id":"https:\/\/www.taktikee.com\/pompis-di-algo\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.taktikee.com\/pompis-di-algo\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.taktikee.com\/pompis-di-algo\/#primaryimage","url":"http:\/\/www.taktikee.com\/web\/wp-content\/uploads\/2018\/05\/Tweets-1-139x300.jpg","contentUrl":"http:\/\/www.taktikee.com\/web\/wp-content\/uploads\/2018\/05\/Tweets-1-139x300.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.taktikee.com\/pompis-di-algo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.taktikee.com\/"},{"@type":"ListItem","position":2,"name":"#Pompis \u00a1DI ALGO!"}]},{"@type":"WebSite","@id":"https:\/\/www.taktikee.com\/#website","url":"https:\/\/www.taktikee.com\/","name":"Taktikee","description":"Agencia Boutique de Relaciones P\u00fablicas","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.taktikee.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/www.taktikee.com\/#\/schema\/person\/4921fa2907979fed8651c2d98e0b2283","name":"Maria Dolores Fernandez","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/0343753eda073fbfb69cb5e83397f32be50a8dafa1c123c26f8352e21d382d9e?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0343753eda073fbfb69cb5e83397f32be50a8dafa1c123c26f8352e21d382d9e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0343753eda073fbfb69cb5e83397f32be50a8dafa1c123c26f8352e21d382d9e?s=96&d=mm&r=g","caption":"Maria Dolores Fernandez"},"description":"Consultora de Comunicaci\u00f3n y Relaciones P\u00fablicas con m\u00e1s de 14 a\u00f1os de experiencia en el mercado; ha asesorado a empresas nacionales y multinacionales en el \u00e1rea de comunicaci\u00f3n. Es socia y fundadora de Taktikee Consultores de Comunicaci\u00f3n, Agencia Boutique de Relaciones P\u00fablicas con 11 a\u00f1os en el Ecuador.","sameAs":["http:\/\/www.taktikee.com","https:\/\/x.com\/@taktikee"],"url":"https:\/\/www.taktikee.com\/?author=2"}]}},"_links":{"self":[{"href":"https:\/\/www.taktikee.com\/index.php?rest_route=\/wp\/v2\/posts\/1218","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.taktikee.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.taktikee.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.taktikee.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.taktikee.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1218"}],"version-history":[{"count":0,"href":"https:\/\/www.taktikee.com\/index.php?rest_route=\/wp\/v2\/posts\/1218\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.taktikee.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1218"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.taktikee.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1218"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.taktikee.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1218"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}